More people, more devices, more networks, more connections.

Syniverse was on its way back, with new leadership, new technology and a new growth strategy. But they needed a way to harness that momentum into a compelling story for talent and a convincing argument for customers, one that highlighted their mission to accelerate the promise of an intelligently connected world.

We helped them develop an Employee Value Proposition (EVP) focused on their unique culture—their size and global reach offer talent a rare mix of ownership, impact and intimacy. We also clarified their growth narrative to show the full value of their pioneering platforms and refreshed their visual identity to celebrate their position as the world’s most connected company. It’s a new brand for a business that’s reimagining today and fueling experiences that will reshape the future.